Mitchell Powersystems looks forward to meeting customers face to face

Mitchell Powersystems looks forward to meeting customers face to face 

After taking a break from appearing at shows, Mitchell Powersystems is looking forward to re-entering the show circuit with a stand at the Midlands Machinery Show. 

“We took a break from shows during and after Covid,” says Gavin Culshaw, Finished Product and International Sales Manager at Mitchell Powersystems. “We’ve recently become a distributor for a manufacturer who asked if we were going to be at any shows, so we decided the Midlands Machinery Show would be the ideal starting point as it’s pretty local to us.” 

The business has been supplying and supporting the agricultural industry for over 50 years, making them an invaluable source of knowledge as farmers negotiate changes and challenges. 

“We will have diesel, petrol and electric power options on the stand at the Midlands Machinery Show and our experts will be on hand to advise on what is best for a particular business,” Gavin says. “We also work with JCB so we have a hydrogen offering too – it won’t be available to view at the show, but we’re more than happy to discuss it. 

“At present, people are very interested in electrical and hydrogen options, but the downside is the higher costs because they’re new technology.  

“And, to be honest, electric does not always provide what a customer needs. If you need a piece of machinery to be able to work every day, for hours at a time, then the electrical model may not be suitable as it may only last a couple of hours. 

“Diesel’s reputation has been challenged in the media, but there is no real alternative currently to match diesel power, certainly in agricultural applications. Diesel is still important and modern diesel engines are exceptionally clean.” 

Visitors to the stand at the Midlands Machinery Show will be able to see first-hand the popular N67 Fiat Powertrain Technologies (FTP) powerpack, which is used by the slurry and irrigation market, and also in many different machines such as telehandlers. The stand will also feature a Kubota engine, in addition to an electrical alternative. 

“Our experts will be on hand to explain to visitors the differences between emissions,” Gavin adds. “There are lots of things to take into account and people can struggle to understand everything – for instance, the difference between a Stage 5 engine and a Stage 3. 

“If somebody is looking for a power solution to power something, we will be on hand to support them and advise. We supply new and also provide parts, servicing and overhauls.” 

After a difficult year and a poor harvest for many, most farmers are being careful to only make essential investments. 

“Our team understand the demand for high-quality products that deliver minimal downtime and maximum performance which is why we only supply equipment from reputable manufacturers,” Gavin explains.  

“Alongside our engines and transmissions, we also provide application engineering, parts supply, aftersales servicing and re-manufacturing support. 

“Farmers may be ready to invest in new machinery, but we can also talk to them about a remanufacture where we overhaul the engine if they need to improve performance but they’re not ready to make such a considerable investment.” 

Midlands Machinery Show 2025 is taking place on Wednesday 19th November at Newark Showground. Book visitor tickets here: https://midlandsmachineryshow.ticketsrv.co.uk/tickets/visitor